As February comes to a close, Propy continues to push boundaries in real estate and blockchain, ensuring that ownership is more accessible, transparent, and in the hands of the people. This month was a pivotal one, with the official launch of the Own Your Tomorrow campaign, expanded educational initiatives, and key industry events that reinforced our commitment to transforming real estate.
Launching Own Your Tomorrow: Redefining Homeownership
February marked the official launch of Own Your Tomorrow, a campaign dedicated to reshaping the future of homeownership. Throughout the month, we’ve been driving conversations around why traditional real estate processes are outdated, expensive, and inaccessible for many, and how Propy’s blockchain-based solutions can eliminate inefficiencies, lower costs, and put ownership back in the hands of buyers and sellers.
Buying a home isn’t just about securing property, it’s about financial independence, control, and security. Millennials and Gen Z face increasing roadblocks, from rising prices to financial policies that make real estate feel out of reach. Propy is changing that narrative by removing unnecessary middlemen, leveraging smart contracts, and introducing new financing models like our crypto-backed onchain real estate loan.
How Propy is Redefining Homeownership
The Own Your Tomorrow campaign has been the driving force behind our efforts this month, highlighting the game-changing role of blockchain in real estate:
- • Smart Contracts: Automating transactions to eliminate unnecessary fees and reduce fraud.
- • Decentralized Land Registries: Securing ownership records permanently on the blockchain.
- • Tokenized Property Listings: Allowing buyers and investors to participate in real estate in new, flexible ways.
- • Global Access: Making real estate investment available to anyone, anywhere.
With over $4 billion in transactions processed and $PRO now listed on Coinbase, Propy is making it easier than ever for individuals to participate in the real estate revolution. And with Own Your Tomorrow, we’re ensuring that this transformation isn’t just for a select few, it’s for everyone.
Propy Mastermind: Shaping the Future of Real Estate & Crypto Investments
This month, Propy hosted the Propy Mastermind: Real Estate & Crypto Investments event in Houston, bringing together real estate professionals, investors, and blockchain enthusiasts to explore the intersection of crypto and real estate.
Attendees gained first-hand insights from industry experts — including Natalia Karayaneva (CEO, Propy), Eric Cruz (SVP of Sales, Propy), and Jared Graves (President and Owner at Citizen Title) — on how blockchain, tokenization, and crypto-backed loans are reshaping the future of real estate. Discussions covered decentralized property ownership, the rise of digital assets in real estate financing, and the growing demand for alternative financing options, like Propy’s crypto-backed onchain real estate loan. The event also highlighted Texas real estate trends and blockchain innovations, helping attendees stay ahead in an evolving market.
Beyond the expert panels, the event provided invaluable networking opportunities, allowing real estate professionals to connect and discuss strategies to tap into an entirely new pool of buyers. With Texas’ real estate market booming, the event underscored why blockchain-powered real estate transactions are the future.
The overwhelming response has already sparked plans for future Propy Mastermind events, ensuring these critical conversations continue and that industry leaders stay at the forefront of blockchain adoption in real estate.
Miami Digital Real Estate Summit: Leading the Conversation
Another highlight of the month was the Miami Digital Real Estate Summit, held at the Phillip & Patricia Frost Museum of Science. The event brought together real estate professionals, technology pioneers, and government officials to discuss the role of Digital Twins, Blockchain, and AI in real estate.
Propy’s CEO, Natalia Karayaneva, participated in a key panel at the Miami Digital Real Estate Summit, discussing digital assets and the future of real estate investing. Conversations centered around how blockchain can increase transparency, reduce fraud, and make transactions more efficient, with panelists highlighting the role of smart contracts in eliminating middlemen, AI-driven analytics in improving property valuation and risk assessment, and Digital Twins in streamlining remote due diligence and smart city planning. The discussion also addressed the growing adoption of tokenized property listings, fractional ownership opportunities, and the regulatory challenges surrounding decentralized land registries and legally recognized smart contracts. As digital innovation continues to reshape the industry, events like these are essential in driving forward-thinking solutions, fostering collaboration between technology pioneers, real estate professionals, and policymakers to build a more accessible and efficient market.
The conversations held in Miami are not just theoretical explorations of the future — they are shaping how real estate will function in the years to come. Propy’s presence at the event reinforced our position as a leader in blockchain-powered real estate solutions and provided an opportunity to engage with key stakeholders, build new partnerships, and continue our mission of modernizing real estate transactions.
Expanding Education: Preparing Real Estate Professionals for the Future
As blockchain and crypto become increasingly integrated into real estate, the need for knowledgeable professionals continues to grow. Clients are actively searching for agents who understand these technologies — those who can confidently guide them through blockchain-based transactions and crypto-backed property purchases. To stay ahead in an evolving market, real estate professionals must be equipped with the right tools and education.
This March, Propy is expanding its Continuing Education (CE) program with three in-depth courses designed to provide hands-on knowledge of blockchain, cryptocurrency, and smart contracts in real estate. These sessions go beyond traditional coursework, offering agents and brokers practical insights into how digital assets are reshaping real estate transactions.
March CE Course: Leading the Way in Real Estate
The upcoming CE course will take place in both in-person and virtual formats, ensuring accessibility for professionals across different regions. Each course is an opportunity to not only earn CE credits but also gain future-proof knowledge that will set agents apart in a rapidly evolving market.
- March 25 – Crypto & Real Estate for Agents (Virtual via Zoom): Time: 1 PM EST, Earn 3 CE Credits (Approved in AZ, CO, FL). Led by Eric L. Cruz.
- • Blockchain fundamentals and their impact on real estate transactions.
- • Crypto handling for secure, seamless property purchases.
- • Smart contracts and their role in reducing inefficiencies and increasing security.
Why These Courses Matter
As blockchain adoption increases, real estate professionals will need to adapt or risk being left behind. These courses provide a unique opportunity to:
- • Gain specialized knowledge in blockchain and crypto transactions.
- • Enhance professional credibility by positioning yourself as a go-to expert in the field.
- • Expand your client base by understanding how to work with crypto-savvy buyers and investors.
- • Stay ahead of the curve as the real estate industry undergoes a digital transformation.
The demand for blockchain-literate real estate professionals is only growing, and those who invest in learning these technologies today will be the ones leading the industry tomorrow. Seats for these sessions are limited, so early registration is encouraged. Use promo code FUTURE when signing up to secure your spot.
With more professionals embracing blockchain solutions, real estate transactions are becoming more efficient, transparent, and accessible. These education initiatives are part of Propy’s broader mission to drive that transformation forward, ensuring that agents, buyers, and sellers alike can navigate the future of real estate with confidence.
Looking Ahead: More Ways to Own Your Tomorrow
The Own Your Tomorrow campaign was just the beginning. As we move into March, we are doubling down on our mission to remove obstacles in real estate. With new educational initiatives, product advancements, and community engagement, we are making real estate transactions faster, more secure, and more accessible for everyone.
Homeownership doesn’t have to be complicated or out of reach. The system won’t change itself, but together, we can redefine what’s possible.
Stay tuned for what’s next, and as always, if you have any questions, reach out to us at support@propy.com.
Watch the Own Your Tomorrow campaign video
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