Your business should not avoid using social media platforms. Whether it is Facebook, Twitter, Instagram or any other popular social media channel, your real estate business should have a presence on the platform. Many successful real estate businesses use Twitter to further their business and to expand their client base. They effectively tap into the potential of this medium to reach out to users who are looking for properties, as well as connect with them. Below are three things that you need to know about using Twitter for real estate.
Hashtags Are the Key for Success on Twitter
Hashtags are the key to success on any social media platform, including Twitter. When you use hashtags, it is easier for people to search for your posts and to reach them. For example, you might be a real estate agent in Bethesda. When you use hashtags like #Bethesdapropertiesforsale or #Bethesdaproperties, it will be easier for those who are looking to buy properties in Bethesda to view your post and maybe even reach out to you.
Post frequently about your real estate business. Make sure to have at least one or two relevant posts a day. You can write some pieces of content; you can contribute audio, an image, or a link to YouTube videos. Make sure that the content is relevant to your business and has the right hashtags.
To increase coverage, you should post at a time when more people are likely to see your post. This time might vary, according to your specific situation. The good news is that there are many applications that can tell you the best time to post something on Twitter.
Following these tips can help to expand your presence on Twitter. Use the right hashtags, post frequently, and schedule your posts for maximum coverage.